Aug 18, 20222 minTop ads, brands & moreThis Skincare Company Writes Copy that Would Make Any Teen BlushCopywriting at its best: a skincare company that writes better than most so-called content gurus out there. Let me give you some examples.
Jul 28, 20222 minFreelancingWhat Does a Copywriter Do?Copywriters... What exactly do they do and why do we feel their presence more than ever? You might have heard a lot of chatter around...
Jul 21, 20222 minTop ads, brands & moreBurger King Joins the Boris Johnson Conversation and Knocks it out of the Park with this Cheeky AdAdvertising at its best: an ad campaign gone viral where Burger King roasts Boris Johnson.
May 24, 20224 minCopywriting GuideHow to Write a Case Study that Sings like a Canary on SteroidsWhat makes a study case great? What do your clients want from you and how can you provide them with a great piece?
Apr 21, 20223 minCopywriting GuideCopywriting vs. Content WritingHow many of us haven't said “biscuits” instead of “cookies” or copywriting instead of content marketing. So, what's the difference?
Jan 27, 20224 minCopywriting Guide4 Unusual Books that Will Teach (or Remind) You Some Important Copywriting Lessons 4 books that aren't about copywriting but that will either teach or remind you some important lessons in copy